// Brand Film
75 years of women in policing: a commemorative film for NZ Police
New Zealand Police
A commemorative film capturing 75 years of women serving in the New Zealand Police — filmed live at the official ceremony and edited for internal, media and social use.

Client
New Zealand Police
Discipline
Brand Film
Sector
All-of-Government
The brief
Honour 75 years of service in a single film that had to work equally hard for a formal ceremony, for national media pickup and for social recruitment audiences.
Our approach
- Multi-camera capture of the ceremony to preserve the emotion and scale of the day.
- Woven interview reflections from serving and retired wāhine officers spanning multiple generations.
- Delivered a hero cut plus short-form vertical variants for social recruitment channels.
Impact
- Broadcast-quality commemorative film delivered to NZ Police
- Reusable interview library for future recruitment and internal comms
- A meaningful tribute to the wāhine who have shaped the force
Outcome: A lasting record of a milestone moment in Aotearoa policing history, and a recruitment asset that still travels today.
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